Empower Your Business With Data You Can Trust
Imagine a world where your data works for you, not against you.
Want to know how?
Fragmented and unreliable customer data scattered across the company sabotages your ability to create highly personalized digital experiences
With the right guidance and support you can realize the clarity, confidence, and insights to create highly personalized experiences for your customers at scale
Experience BlastX: We Do Consulting Differently
Your Experience With Us Matters
We’re focused on your success. Together, we’ll tackle your data challenges and have some fun along the way—because you’re the hero here.
Impact Is Our Measure of Success
Our ‘Make Your Mark’ purpose guides your journey to a quantifiable better customer data state and creates a ripple effect of meaningful customer data management advancement.
We Evolve Together, Creating Real Progress
Your growth inspires ours. As your customer data management improves, we help you unlock new possibilities and stay ahead.
Customer Data Management Expertise & Impact
Our expertise helps you up level your customer data management game—so you can deliver better customer experiences and drive growth.
Data Governance & Strategy
Expertise: Developing and implementing a comprehensive framework to manage customer-centric data across digital platforms.
Impact: Ensuring customer data is secure, compliant, and aligned with business goals.
Data Integration & ETL
Expertise: Seamless integration of data sources (e.g., websites, apps, CRMs, and analytics tools) to ensure a unified data pipeline for accurate reporting and insights.
Impact: Breaking down silos for holistic analysis and improved decision-making with integrated data sets.
Data Tracking & Monitoring
Expertise: Implementing systems to track user behavior and monitor data pipelines in real time to enhance user experience and detect anomalies quickly.
Impact: Enables immediate troubleshooting of data-related issues and improves website and app performance analysis.
Data Quality Assurance
Expertise: Regularly testing and validating data collection processes to ensure accuracy and reliability for analysis and reporting.
Impact: Minimizes errors in customer and performance data and builds confidence in data-driven decisions.
Data Migration
Expertise: Assisting in the transfer of data between platforms during upgrades, redesigns, or system changes while minimizing disruption.
Impact: Smooth transition between tools and systems and maintains historical data integrity.
Advanced Data Reporting & Visualization
Expertise: Building custom dashboards and visualizations to make complex data insights accessible to stakeholders.
Impact: Quickly identify trends and improve collaboration with backend decisions.
Predictive Analytics & Machine Learning
Expertise: Leveraging predictive models to anticipate user behavior, enhance customer experiences, and optimize performance.
Impact: Drives proactive decision-making and enhances personalization with predictive insights.
Experience the power of BlastX
Take control of your data with BlastX. Our compact, high-impact services help you organize, integrate, and activate customer data for smarter decisions and better experiences. Test drive our expertise with right-sized solutions that eliminate silos, enhance data quality, and maximize the value of your data ecosystem—fast.
Helping Clients Evolve
WHAT CLIENTS EXPERIENCE
Sajid Hasan
Chief Technology Officer
Data Renovation Enhances Reporting, Decision-Making, and Cost Savings
A multi-brand news organization distributes their content across multiple platforms including websites, iOS apps, Android apps, Google Accelerated Mobile Pages (AMP), and Facebook Instant Articles. Their data was captured in Adobe Analytics across dozens of report suites. All of the brands and platforms have the same general structure and content types but weren’t always being tracked in Adobe in a consistent way.
Key Partnerships
We have partnerships that ensure the right technologies are applied in the right way to create actionable insights that deliver value and impact
Data Management Consultant Spotlight
Richard Morrow
Richard Morrow’s career path has had as many twists, turns, and steep climbs as the streets of San Francisco. Starting with a foundation in classic advertising design, he quickly moved beyond opinion-based creative work, gravitating toward the logical and strategic side of advertising. As MarTech gained traction in the early 2000s, Richard pivoted into digital technology projects, and transitioned to an agency role, embracing his role as a consultant and deepening his technical and digital marketing acumen.
His journey took him to Tealium, where he joined a scrappy team of three and helped scale it into a billion-dollar unicorn. As the leader of a 19-person team, he supported 800 customers, driving impact at an enterprise level. Now at BlastX Consulting, Richard applies his extensive experience to helping brands harness the power of customer data, personalization, and MarTech strategy.
Outside of work, Richard embraces hands-on craftsmanship. When he’s not tackling furniture-making projects or perfecting his grilling techniques (a true Ron Swanson in spirit), he’s getting walked by his 120-pound mastiff through the streets of San Diego. He and his wife enjoy the coastal lifestyle, though his passion for logical thinking, structured solutions, and great barbecue keeps him firmly grounded in both work and play.
