Exceptional digital customer experiences don’t happen by accident. Strategy brings clarity to complex journeys—aligning people, data, and technology to design experiences that deliver business outcomes.
Creating Impactful Digital Customer Experiences is a Constant Challenge
Without a clear and concise customer experience strategy, companies react to issues, rely on quick fixes, and deliver inconsistent digital experiences that frustrate customers
Great Experiences Lean on the Right Digital CX Strategy
Great brands don’t react—they anticipate. A smart digital customer experience strategy turns every click into connection and shapes loyalty into growth
Experience BlastX: We Do Consulting Differently
Your Experience With Us Matters
You’re the hero of this story. We help you bring order to complexity—aligning vision, data, and teams to build customer experiences that connect and perform.
Impact Is Our Measure of Success
Our ‘Make Your Mark’ purpose drives us to design strategies that turn customer experience ambition into measurable results—boosting satisfaction, loyalty, and business growth.
We Evolve Together, Creating Real Progress
As your customer expectations shift, we stay with you—adapting strategies, strengthening capabilities, and helping you lead with experience at the core.
Customer Experience Strategy Expertise and Impact
At BlastX Consulting, we don’t just design Customer Experience strategies—we activate them. Our expertise tackles complex digital challenges, creating frictionless customer experiences that drive measurable growth, loyalty, and competitive advantage.
CX Vision & Roadmap Development
Expertise: Defining a clear strategy that aligns digital CX efforts with business goals.
Impact: Driving customer satisfaction and measurable business outcomes.
Customer Journey Mapping
Expertise: Identifying key moments that shape customer experiences.
Impact: Reducing friction and delivering seamless, intuitive interactions.
CX Success Metrics & Digital Strategy
Expertise: Designing KPIs and frameworks to track and optimize CX initiatives.
Impact: Enabling data-driven decisions that enhance satisfaction and growth.
Voice of Customer (VoC) Strategy & Insights
Expertise: Gathering and leveraging customer feedback for CX improvements.
Impact: Strengthening loyalty by aligning strategies with real customer needs.
Digital CX Training & Enablement
Expertise: Equipping teams with the skills to sustain CX excellence.
Impact: Ensuring long-term success and consistent customer satisfaction.
Build experiences that inspire with a CX strategy designed for lasting impact
Creating Positive Outcomes that Matter
5.7X
Increase in Revenues
51%
Better Retention than Peer Companies
16%
Increase in Price Commanded for Products & Services
WHAT CLIENTS EXPERIENCE
Colby Walker
Senior Director of Ecommerce + Digital
Sports Endeavors
Customer Experience Strategy Consulting Services
Develop a human-centered strategy that fosters meaningful connections with your customers, empowering your brand to thrive in a dynamic marketplace through a tailored actionable roadmap.
Experience the Power of BlastX
Experience CX strategy in action and see real impact—fast. Whether refining journeys, personalizing experiences, or boosting engagement, our compact, high-impact services deliver results you can feel. Test drive BlastX Consulting with right-sized solutions that turn CX challenges into opportunities, creating seamless experiences that drive loyalty and business growth.
Helping Clients Evolve
Customer Experience Client Story
A popular brand in the sports industry wanted to get more value out of its experimentation program by partnering with DXO experts.
Key CX Strategy Partnerships
We have partnerships that ensure the right CX technologies are applied in the right way to create optimal experiences that deliver value and impact that lasts!
25 Years of Mastery
Customer Experience Strategy Consultant Spotlight
Roopa Carpenter
With over 15 years of experience in digital marketing and optimization, Roopa specializes in developing data-driven strategies that align with business objectives to enhance customer journey insights. She currently leads a team of Digital Experience Optimization (DXO) consultants at BlastX Consulting.
Roopa is a DXO evangelist. You can see her on LinkedIn Live sessions, collaborating with industry leaders such as Adobe and Optimizely. These partnerships and her many industry insights allow her to share her expertise on topics like human experience design and personalization, further solidifying her reputation as a thought leader in the digital customer experience and Digital Experience Optimization (DXO) space.
On a personal note, Roopa is an avid Buffalo Bills fan, a fierce competitor across multiple sports, and spends her free time with her husband, wrangling her two teenage boys and two very large dogs. GO BILLS!
