Exceptional Digital Customer Experiences Don't Happen by Accident
Great digital customer experiences aren’t luck—they’re strategic and intentional. Without that foundation, you risk losing customers with every click and swipe.
Without a clear and concise customer experience strategy, companies react to issues, rely on quick fixes, and deliver inconsistent digital experiences that frustrate customers
Great brands don’t react—they anticipate. A smart digital customer experience strategy turns every click into connection and shapes loyalty into growth
Experience BlastX: We Do Consulting Differently
Your Experience With Us Matters
We’re committed to your success. Together, we’ll tackle your customer experience challenges and create meaningful change—because you’re the hero in this journey.
Impact Is Our Measure of Success
Our ‘Make Your Mark’ purpose drives us to help you achieve a measurable leap in customer experience maturity, setting the stage for lasting business impact.
We Evolve Together, Creating Real Progress
Your CX growth fuels ours. As you elevate customer experiences, we help you unlock new opportunities, stay ahead of expectations, and lead in digital CX excellence.
Customer Experience Strategy Consulting Services
Develop a human-centered strategy that fosters meaningful connections with your customers, empowering your brand to thrive in a dynamic marketplace through a tailored actionable roadmap.
Experience the power of BlastX
Experience CX strategy in action and see real impact—fast. Whether refining journeys, personalizing experiences, or boosting engagement, our compact, high-impact services deliver results you can feel. Test drive BlastX with right-sized solutions that turn CX challenges into opportunities, creating seamless experiences that drive loyalty and business growth.
Unlock ideas, align teams, and create impactful customer experiences.
Find gaps, optimize experiences, and drive measurable CX impact.
Expert guidance to elevate CX, drive impact, and fuel growth.
Helping Clients Evolve










Digital Experimentation Program Pays for Itself with Over 5.6x ROI
A popular brand in the sports retail industry wanted to get more value out of its experimentation program and turned to BlastX.
Customer Experience (CX) Consultant Spotlight
Roopa Carpenter
With over 15 years of experience in digital marketing and optimization, Roopa specializes in developing data-driven strategies that align with business objectives to enhance customer journey insights. She currently leads a team of Digital Experience Optimization (DXO) consultants at BlastX Consulting.
Roopa is a DXO evangelist. You can see her on LinkedIn Live sessions, collaborating with industry leaders such as Adobe and Optimizely. These partnerships and her many industry insights allow her to share her expertise on topics like human experience design and personalization, further solidifying her reputation as a thought leader in the digital customer experience and Digital Experience Optimization (DXO) space.
On a personal note, Roopa is an avid Buffalo Bills fan, a fierce competitor across multiple sports, and spends her free time with her husband, wrangling her two teenage boys and two very large dogs. GO BILLS!