Make every customer interaction feel effortless. CX strategy and design align every touchpoint—reducing friction, meeting expectations, and delivering experiences that create lasting impact.
The Challenge
Developing a customer-centric experience strategy that addresses both organizational goals and customer needs
Experience BlastX
See your Customer Experience (CX) strategy come to life with an actionable roadmap that delivers a compelling narrative, a detailed business case, and prioritized initiatives aligned with your business goals and aspirations
Experience a Different Kind of Consultancy
Your Experience with Us Matters
You’re the hero of this story. We help you design connected, intuitive experiences that reduce friction and make every interaction with your brand feel seamless and meaningful.
Impact Is Our Measure of Success
Our ‘Make Your Mark’ purpose drives us to design customer experiences that translate directly into higher satisfaction, stronger loyalty, and measurable business growth.
Partnerships Are Forged
CX strategy and design require alignment across teams and disciplines. We work alongside you to bridge gaps, align stakeholders, and create a unified vision for customer experience.
Expertise, Trust, and Tenacity Work in Concert
You expect CX expertise. We bring that—and the tenacity to navigate complexity, untangle processes, and stay fully engaged as designs turn into real-world experiences.
We Evolve Together, Creating Real Progress
As customer expectations shift, we continue to refine your experiences—helping you stay ahead, adapt to change, and deliver value at every interaction.
See how connected CX strategy drives clarity, confidence, and experiences that perform
Creating Positive Outcomes that Matter
15%
Increased Revenue
20%
Lower Costs to Service Customers
3x
Competitive Advantage as CX Leader
Featured Client Story
A national automotive brand sought to improve the digital experience for users looking to personalize their vehicle search.
How We Do It
Conduct Customer-Centric Analysis
We approach each of your key CX focus areas from the customer point of view. We then immerse ourselves in your business environment, using our research-based methodology to gain a complete current state understanding and context of your organization’s people, culture, and technology.
Create a CX Foundation
We construct a baseline framework of understanding based on your business pain points, digital technology, business objectives, and future experience aspirations.
Craft Your Ideal CX Future State
We leverage human-centered design thinking to co-create a vision for an optimized future state CX strategy. -Define your future state, and augment your strategy with our framework and best practices.
Helping Leaders Evolve












Experience the power of BlastX
We’re ready to lead full-scale CX strategy and design initiatives, or you can experience our impact through a focused audit, workshop, or strategic advisory for a specific customer experience challenge.
Align your cross-functional teams with a clear CX strategy that gets everyone on the same page and moving forward.
Audit your CX, expose the gaps, and unlock your next big opportunity for impact.
Cut through the noise with expert CX advisory—strategic guidance that turns challenges into opportunities and vision into action.
Key Partnerships
We have more than 50 partnerships to help you put your CX strategy into action
25 Years of Mastery
CX Strategy Consulting Spotlight
Brian McIntosh
With over 20 years in management consulting, Brian McIntosh thrives on helping businesses unlock the real value of experience-led strategies. As a seasoned consultant, he works closely with clients to bridge the gap between vision and execution—turning customer insights into measurable business impact.
Before joining BlastX Consulting, Brian led North American Digital Enterprise Advisory at Avanade, a joint venture between Accenture and Microsoft. There, he built and led a management consulting team dedicated to helping brands strengthen customer relationships through data-driven insights and digital innovation.
Based in Colorado, Brian is not just a consultant but an avid outdoorsman and a die-hard Colorado Avalanche fan. When he’s not advising clients, you’ll find him hitting the trails, cheering on his team, or spending time with his wife and two grown sons.
Customer Experience Strategy Consulting Services
Develop a human-centered strategy that fosters meaningful connections with your customers, empowering your brand to thrive in a dynamic marketplace through a tailored actionable roadmap.