Is it time to uplevel your digital CX game? Digital strategy brings focus to your customer experience goals—aligning vision, data, technology, and teams to drive outcomes that matter.
The Challenge
Creating a cohesive digital strategy that aligns with evolving customer expectations and maximizes the potential of your MarTech ecosystem
Experience BlastX
Reduce risk and tune into customer expectations by leveraging real-world business cases that validate and quantify outcomes
Experience a Different Kind of Consultancy
Your Experience with Us Matters
You’re the hero of this story. We help you bring clarity to your digital experience vision—aligning business objectives, customer needs, and technology to build a strategy that delivers.
Impact Is Our Measure of Success
Our ‘Make Your Mark’ purpose drives us to create digital strategies that turn ambition into measurable outcomes—improving experiences, driving growth, and strengthening customer relationships.
Partnerships Are Forged
Digital strategy requires cross-functional alignment. We work side-by-side with your teams to break down silos, align priorities, and build a clear, actionable roadmap.
Expertise, Trust, and Tenacity Work in Concert
You expect digital strategy expertise. We bring that—along with the ability to simplify complexity, solve tough problems, and stay fully engaged through execution.
We Evolve Together, Creating Real Progress
As your business and customer expectations evolve, we adapt your strategy—keeping it relevant, resilient, and ready to meet what’s next.
Digital Strategy Expertise & Impact
Our passionate digital consultants help cut through the digital noise—aligning technology, data, and customer needs to create strategies that don’t just adapt to change, but drive it.
Digital Capabilities Assessment
Expertise: Assessing your digital ecosystem to ensure it’s built for today and ready for what’s next.
Impact: Establish a scalable, data-driven foundation that fuels innovation and business growth.
Customer-Centric Framework
Expertise: Designing digital strategies that align technology, data, and customer journeys for real-world impact.
Impact: Build a digital foundation that delivers customer-first experiences and measurable business results.
Future State Definition
Expertise: Using data and insights to craft a forward-thinking digital strategy tailored to your customers and business goals.
Impact: Align teams under a shared vision that fuels customer loyalty, competitive advantage, and sustainable growth.
Tailored Digital Strategy Roadmap
Expertise: Turning strategic vision into action with a clear, prioritized roadmap that drives real results.
Impact: Move from planning to progress—executing initiatives that accelerate transformation and impact.
Creating Positive Outcomes that Matter
20%
Increased Revenue via Digital Channels
25%
Increase in Brand Recognization & Recall
15%
Increase in Customer Satisfaction
WHAT CLIENTS EXPERIENCE
Colby Walker
Head of Ecommerce + Digital
Sports Endeavors
Featured Clients Story
A national railroad company was looking for ways to improve the digital experience for their customers, from acquisition to on-site engagement.
How we do it
Lay a Strategic Digital Strategy Foundation
We apply a human-centered design approach to build a deep understanding of the entire human journey of your customers and employees, and determine how your digital analytics and technology ecosystem can best support sustained digital experiences with your brand.
Conduct Collaborative Research
We amass stakeholder and customer research, a data systems and usage audit, and a best practices assessment to gain a comprehensive view of your current digital experience state. We then lead design-thinking workshops to clarify expected business outcomes, co-create your “North Star” vision, and define the future state across your data and systems landscape.
Deliver a Detailed Digital Strategy Go-Forward Plan
We create and deliver a future state roadmap anchored in research and tailored for your company and customers. This plan includes recommendations, prioritized initiatives, and a detailed business case based on your objectives.
Helping Leaders Evolve
Experience the Power of BlastX
We’re ready to drive large-scale digital strategy initiatives, or you can get a firsthand look at our impact through a focused audit, workshop, or strategic advisory for a specific technology, data, or customer experience challenge.
Key Partnerships
BlastX Consulting has more than 50 strategic partnerships forged to help realize more from your digital strategies
25 Years of Mastery
Digital Strategy Consultant Spotlight
Brad Millett
For over a decade, Brad has partnered with companies across various industries, helping them unlock the full potential of their analytics solutions.
As the Director of Digital Analytics and Insights at BlastX Consulting, he leads a team of consultants dedicated to transforming business objectives into data capture strategies that prioritize measuring the customer experience. Most importantly, they are passionate about using that data to drive meaningful insights. Brad is recognized as a thought leader in the analytics community and holds several industry certifications, including designation as a Certified Expert in Adobe Analytics.
On a personal note, Brad is a proud Washingtonian, married with three children. He’s an avid fan of Seattle sports teams—the Seahawks, Mariners, Sounders, and Kraken—and eagerly anticipates the return of the Supersonics to the Emerald City. When he’s not cheering on his favorite teams, you’ll find Brad hiking mountains, snapping nature photos, or enjoying quality time with his family in the great outdoors.
There’s so much more we could share about Brad, but we’ve run out of space.
Customer Experience Strategy Consulting Services
Develop a human-centered, digital strategy that fosters meaningful connections with your customers, empowering your brand to thrive in a dynamic marketplace through a tailored actionable roadmap.
