Create seamless customer experiences across your digital channels
Experience the benefits of Cloud-based MarTech solutions working for you rather than against you—unify your customer data, streamline every touchpoint of the customer journey, and see the impact it has on your business.
Without a cohesive MarTech strategy, delivering personalized, seamless experiences becomes nearly impossible.
Develop a data-driven roadmap to optimize your MarTech stack, revealing customer interactions with your website, brand, and campaigns across every stage of the buyer journey.
Experience a Different Kind of Consultancy
Your Experience with Us Matters
You’re the hero of this story. We’re here to offer our expertise, helping lay a foundation of sustained meaningful experiences for you and your customers. We also promise a bit of fun along the way.
Impact Is Our Measure of Success
Your demonstrated success is rooted in our “Make Your Mark” purpose. The impact realized must be measurable, meaningful, unlock value, and set the stage for a brighter future. This is non-negotiable.
Partnerships Are Forged
You need a partner that’s ready to carry the load and is accountable along every step of the journey. We wouldn’t have it any other way.
Expertise, Trust, and Tenacity Work in Concert
You expect expertise. Trust and tenacity are harder to come by these days. Fortunately, we’ve been giving clients all three and unabashedly doing the hard things and getting our hands dirty since 1999.
We Evolve Together, Creating Real Progress
Your victories inspire us. As you elevate customer experiences, we celebrate with you, keeping a keen eye on the next innovation, the next opportunity to grow. We’re with you every step of the way.
Web & Customer Journey Implementation Expertise & Impact
Our consulting expertise helps turn disconnected Martech chaos into a seamless, data-powered engine—unifying customer journeys, unlocking real-time insights, and delivering personalization at scale.
Customer Journey Optimization
Expertise: Crafting end-to-end frameworks powered by advanced analytics and cloud solutions.
Impact: Delivering personalized, seamless experiences that drive engagement, retention, and conversions.
MarTech Stack Integration
Expertise: Aligning and integrating tools for seamless data flow and actionable insights.
Impact: Creating a unified ecosystem that boosts efficiency, reduces redundancies, and maximizes ROI.
Personalization at Scale
Expertise: Using AI and customer data to deliver hyper-relevant messaging at every touchpoint.
Impact: Enhancing satisfaction, loyalty, and lifetime value through tailored interactions.
Advanced Data Engineering
Expertise: Building cloud infrastructures for real-time data collection, processing, and activation.
Impact: Ensuring data accuracy and readiness to drive actionable insights.
Performance Analytics & Insights
Expertise: Developing dashboards to measure behavior, campaign performance, and journey success.
Impact: Empowering data-driven decisions to optimize engagement and marketing outcomes.
Creating Positive Outcomes that Matter
91%
Increase in Year-Over-Year Retention
250%
More Likely to Engage with Your Brand
10%
More Likely to Become a Paying Customer
254% Boost in Homepage Engagement for Returning Users
A popular automotive brand partnered with BlastX to personalize the digital customer experience and make it easier for returning visitors to pick up where they left off.
How We Do It
User Experience (UX) Research
Understand user needs and pain points through surveys, user testing, and analytics.
Personalization & Testing Strategy
Develop strategies to personalize and test the user experience across touchpoints.
Implementation & Integration
Integrate the customer journey with relevant Martech tools for personalization and measurement.
Helping Clients Evolve
Experience the power of BlastX
BlastX Consulting is ready to architect full-scale web and customer journey implementations, or you can experience our impact through a focused audit, workshop, or strategic advisory—pinpointing gaps, optimizing touchpoints, and proving the power of seamless, data-driven experiences.
We have partnerships that ensure the right technologies are applied in the right way to create actionable insights that deliver value and impact
Customer Journey Consultant Spotlight
Gaea Connary
With over 15 years of experience in marketing operations and MarTech strategy, Gaea Connary is passionate about helping businesses optimize their digital customer experiences through data-driven insights and innovative technology solutions. As a seasoned marketing technology leader, LUMA Institute Certified Practitioner, and Professional Scrum Master (PSM I), she excels in bridging the gap between strategy and execution, guiding teams to maximize the value of their MarTech investments.
Before joining BlastX Consulting as Senior Manager of MarTech Engineering & Innovation, Gaea held leadership roles at BDO Digital and DemandGen, where she led cross-functional teams in implementing agile marketing practices, optimizing lead management programs and account-based marketing strategies, and architecting marketing technology ecosystems for enterprise clients.
Based in Austin, Texas, Gaea is a voracious reader, an avid seamstress, and a former Texas BMX racing champ. She has a knack for figuring out how things work—one of the rare few who actually reads the manual. When she’s not mentoring teams or refining marketing strategies, she’s navigating the challenges of parenting a high schooler.
MarTech Consulting Services
Your MarTech stack is too important and is too expensive to just set it and hope everything works in concert. Our consulting services are built to help you ensure superior digital experiences become normal operating procedure.
