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Unlocking Data-Driven Success with Adobe Mix Modeler

Adobe Experience Platform (AEP) offers a one-stop shop for high-quality customer experiences, and AEP’s Adobe Mix Modeler has your marketing data insights covered. Adobe Mix Modeler merges marketing mix modeling with multi-touch attribution to provide comprehensive, incremental measurements on a unified, customizable platform. The tool’s AI-as-a-service approach helps marketers understand and predict the incremental value of their marketing investments alongside the ...

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