INSIGHTS

EXPLORE ARTICLES CONTAINING VALUABLE INSIGHTS TO HELP YOU EVOLVE

EXPLORE ARTICLES CONTAINING VALUABLE INSIGHTS TO HELP YOU EVOLVE

Latest Insights

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Leveraging an A/B Test Plan Calculator for Digital Experience Optimization

April 28, 2022 - Optimization

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How Customer Data Platforms Can Benefit Marketers

April 07, 2022 - Digital Marketing

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Why Behavioral Marketing Matters in Digital Optimization Strategies

March 31, 2022 - Optimization

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The 3 Main C’s of 2022 Adobe Summit: Customer, Connection, and CDPs

March 22, 2022 - Digital Analytics

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How the U.S. Government is Embracing a Focus on Digital Experience Optimization and First-Party Data

March 17, 2022 - Optimization

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Zero-Party Data: A Tangible Step Towards Powerful Partnership

March 08, 2022 - Personalization

How To Evaluate Customer Data Platforms For Your Business

February 25, 2022 - Digital Marketing

Learn How to Build a MarTech Stack That’s Right for You

February 17, 2022 - MarTech Stack

Level Up Your Experimentation Program in a Primal Kind of Way

February 10, 2022 - Optimization

Top Customer Data Platform (CDP) Trends for 2022

February 03, 2022 - Digital Marketing

The ROI of Including the Privacy Experience in Your Digital Experience Optimization

January 27, 2022 - Optimization

Optimizely Named a Leader in Digital Experience Platforms (DXP) by Forrester

January 21, 2022 - Optimization

Top 5 Digital Customer Experience Trends for 2022

January 18, 2022 - Optimization

Top Digital Personalization Trends to Know in 2022

January 13, 2022 - Personalization

Two Digital Experience Optimization (DXO) Frameworks To Ensure Success

January 06, 2022 - Optimization

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Personalize the Digital Experience And Respect Privacy With First- and Zero-Party Data

November 23, 2021 - All, Personalization

Digital Experience Optimization: The New Business Strategy

November 12, 2021 - Optimization

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Balance Privacy, Performance, and Digital Experience with the Facebook Conversion API

November 05, 2021 - Personalization

Achieve HIPAA Compliant Data Insights with Tealium Private Cloud and CDP

October 04, 2021 - Personalization

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Want a Competitive Marketing Advantage? Shift Your Marketing Focus to Zero-Party Data

September 23, 2021 - Personalization

First-Party and Zero-Party Data Strategy for the Win

July 29, 2021 - Personalization

Google’s Third-Party Cookie Ban Delayed – What To Do Now?

July 12, 2021 - Personalization

The Cookie Countdown and Identity Resolution Leads to Industry Evolution

May 28, 2021 - Personalization

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