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Adobe CJA Tips: Using Journey Cavas to Visualize & Understand Customer Interactions

Using Journey Canvas to Visualize & Understand Customer Interactions: Adobe CJA Tips

By Trent Thayne - Digital Analytics

This is the third and final article in my Adobe Customer Journey Analytics (CJA) pro tips series. In the first article, we explored how Journey Canvas supports deeper user experience analysis. The second article focused on how Journey Canvas can strengthen channel marketing strategies that drive lasting growth. Now, I’ve teamed up with BlastX Consulting colleague and Adobe expert Taylor ...

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